Before you start to create web site objectives, you need to brainstorm with all parts of your business, from frontline clerks, to marketing and sales personnel, to customer support, to order fulfillment and administration. At the end of this step, you need to create a list of primary and secondary business and web site objectives using Uniforce free web solutions planning tool: Objective Ranking Worksheet (ORW)
After you have all the objectives ready, plan a list of functions and elements you need on your Web site. Every element of your site should relate back to your objectives. At the end of this step you need to create a list of web site functions you need using our free web solutions planning tool: Object Element Matrix Worksheet (OEM) which helps you to prioritize your function items against objectives. You then need to assess your resources and timeline to clearly understand your constraints. Create the list of constraints using our web solution planning tool,Resource Constraint Worksheet (RCW), before you start the next step.
Now, you need to figure out which elements you need to build on your Web site and clearly specify the requirements for each element. Take the Object-Element-Matrix and your Resource-Constraint-Worksheet, compare them against the cost (money & time) of each element to decide which elements you can build given your constraints. The element costs may vary among development firms and independent contractors. You can either survey a small group of selected builders or teams using the Builder Cost Worksheet (Worksheet BCW) to get an average cost benchmark or simply use our Builder Cost Benchmark (BCB).
It is time for you to create the Website Solutions Plan (WSP), Web Site Promotion Plan(WPP) and Web Site Maintenance Plan(WMP) using Uniforce Building Cost Benchmark and Service Cost Benchmark. These plans can be submitted to firms and builders to get quotes. Since a WSP is the most essential element to build a right web site for your business, we strongly suggest you to use Uniforce consulting services as an alternative. Uniforce consultants are specialized in optimize the solutions using your Worksheets and matrixes. Submit your Object-Element-Matrix and Resource-Constraint-Worksheet to Uniforce consultants to get the most cost effective website plan.
You must remember, return on investment, not the cost, should be your benchmark to select a contractor(a builder or a firm). Generally, you should choose one team or one builder over many teams or builders.
After you select a contractor, you need to keep constant communication between you and the contractor.
Operate Websites:
Deligent daily operation is not only the key to your offline business but also to your online business as well.
Evaluate websites:
Evaluate your web site is the end of a prevous web site project and start of a new web site project. However, Tasks of evaluating websites such as log analysis, member retention rate analysis should be done daily either automaticlly by a program or by the website administrators. At the end, data collected from these evaluation processes or tools will be analyzed against your website design objectives. Please contact our consultants to let the professionals to evaluate your web site project.
